The Dark Side of Fast Food Marketing: What You Think is Cheap is Actually the Most Expensive

快餐的黑幕行銷學:你以為的便宜,其實最貴

Eat fast, spend a lot, get sick the true face of the fast food industry .

Dr. Berg reveals that the cheapness of fast food is an illusion . Americans eat fast food two to three times a week, which adds up to more than 150 to 200 meals a year, costing about $ 1,500 to $ 2,000 . However, this is only the surface cost in terms of money there are also health costs behind it.

He pointed out that the low prices of these "affordable meals" are actually supported by government subsidies for grains and corn products . The taxes you pay feed the farms upfront, and then end up on your table buying processed, grain-fed meats and fried foods. Ultimately, "cheap food" comes at a high price: obesity, diabetes, fatty liver disease, and cardiovascular disease .

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Marketing Psychology: Color, Smell, and the " 9 Yuan Ending" Trap

Dr. Berg points out that the fast-food industry is well-versed in psychology. The use of red and yellow as brand colors is no coincidence—

  • Yellow stimulates impulses and feelings of pleasure, and increases serotonin levels;
  • Red makes people eat faster and has a stronger appetite.

The combination of two colors allows people to "get things quickly and in large quantities".
Furthermore, pricing strategies such as "combo meals," "extra discounts," and " $1.99 , $2.99 " are all designed traps.

  • A price ending in 9 can increase sales by approximately 24% .
  • Asking just one question, "Would you like some fries?" can increase profits by 22% .
  • A large glass of soda has a profit margin of up to 90% because corn syrup is extremely cheap.

You think you're making a profit, but you're actually being manipulated into spending money.

The unseen costs: from factory farms to frying pans

More than 80% of cattle in the United States come from intensive factory farms , where they are fed grains and antibiotics to gain weight rapidly.
Chain brands like McDonald's purchase more than 1.7 billion pounds of beef annually , with their supply sources extremely concentrated in a few large companies.

The same applies to chicken. Each chicken has only 6 to 8 square feet of living space and is slaughtered after four to six months. The sacrifice of animal health and hygiene ultimately translates into a burden on the human body.

The "Corn Universe" in Fast Food: Sugar, Oil, and Flour Are Everywhere

Corn is an essential ingredient in almost every fast food dish.

  • High-fructose corn syrup : Makes soft drinks more harmful to the liver than alcohol, as it does not provide a feeling of fullness and promotes fatty liver and inflammation;
  • Corn flour and cornstarch : used to make chicken nuggets, breadcrumbs, and frying crusts;
  • Corn oil and soybean oil : When used for repeated high-temperature frying, they are rich in omega-6 , which can easily trigger chronic inflammation;
  • Seasonings and sauces : full of corn syrup and MSG, stimulating appetite but disrupting metabolism.

"A 32- ounce bottle of soda contains 74 grams of sugar, which is equivalent to 18.5 teaspoons of sugar . It takes seven pounds of corn to make one pound of beef."
Dr. Berg used this sentence to summarize the hidden sugar cycle of fast food .

The cost of convenience: temporary satisfaction, long-term debt.

Dr. Berger admitted that he often ate fast food when he was younger to "save money," but his health gradually declined. He warned:

"You think you're saving money, but you're actually overdrawing on your health."

While the chemical additives and MSG in these foods may provide a momentary pleasure, this satisfaction is merely a chemical illusion . True health and cost-effectiveness come from cooking with real ingredients at home and controlling the amounts of oil, salt, and sugar.

The choice that starts today: "Unsubscribe" from fast food for your body.

  • Less takeout, more home cooking : Healthy ingredients from grocery stores aren't necessarily more expensive.
  • Read the label : Avoid ingredients such as high fructose syrup, vegetable oil, and MSG.
  • Drink less sugary beverages : replace them with sparkling water or unsweetened tea.
  • Don't let children become marketing targets : Reject to toy-induced meals.

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A message to the people of Hong Kong

Fast food isn't wrong, but making it a "convenient choice" in the long run can lead to chronic debt .
The most cost-effective meal is the one that will save you from seeing a doctor in the future.

YouTube source: https://www.youtube.com/watch?v=vkJct_2vxOI
YouTube
Column: Dr. Berger's Chinese Health Knowledge

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